Coconut Software //

The Surf Shop

Project Overview

While at Coconut Software, I managed and created all SWAG and a digital storefront, better known as ‘The Surf Shop’. Key metrics include:

  • We released limited runs to test the popularity of different products with our staff. The most popular of which were beanies (toques) that sold out in 48 hours.

  • Desirable products and an easy online platform led to a 200% increase in staff engagement with our customer gifting, staff swag incentives, and personal spending.

About Coconut Software

I spent 5 years working on the Marketing Team at Coconut Software - a company that makes appointment scheduling software for financial institutions (SAAS Fintech Startup).

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Coconut Software // Company Retreat