Brightside Mortgage
Project Overview
After a kick-off meeting to learn about her goals and clients, we named her business and I dug into branding. I created the brand from the ground up, crafting an identity that would capture Erin’s desire to help women across Canada own homes.
About Brightside
With a wealth of experience, Erin was ready to step out on her own - but she needed a brand that would embody who she is, what she brings to the table, while still making sense in the visual landscape of finance and lending.
